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You’re renting it from the domain computer registry and they have complete control over what happens with your domain name. You might have seen, I stated conventional domain name because a company’s working on a new type of domain name that you can own outright. – So Unstoppable Domains builds domain names on blockchains and this is different than a traditional domain due to the fact that the domain name is kept by you, the user inside of your cryptocurrency wallet.

They require to go and get your personal key, which is on your device, like your phone or your computer system or whatever. – Right now, when you go to buy a domain name you do not actually own it. You’re renting it from a domain registrar like Namecheap and they’re renting it at wholesale pricing from the domain computer registry. For.com domains that’s Verisign. Verisign holds the secrets to every single.com domain. Which means they have the power to take a domain name at any offered time. Now, this is technically extremely unusual, however it is possible. And it raises an increasing issue with our internet, control. Brad calls this the power structure of a domain name system. – We’re a pc registry similar to like a Verisign. Since once we’ve offered you a domain there’s absolutely nothing that we can do, the power structure is very different. If it’s a.com domain you’re relying on the windows registry not to alter costs or take the domain away from you in the future. Our domain names are one-time charges, so you never ever have to fret about it. Once you buy a domain name it’s more like purchasing a football from us. Like there’s nothing we can do. We can’t modify or update or take the football away from you once you have it. In the conventional world, there’s a lot of these resellers. And so GoDaddy is a reseller for example of.com domains. We’re primarily offering our own domains at unstoppabledomains.com today. However there are a couple of others that you can purchase them. You can go to MyEtherWallet, for example, and you can buy them. Yeah, I think that’s something that’s going to build. In regards to us starting, it was a little easier for us to kind of handle the entire user experience and build all these special tools.

But if you were to like, you know envision what things are going to be like in five to 10 years. Yeah, there should be lots of various sellers and resellers and things like that. – Naturally a brand-new kind of domain name indicates that you can’t register.com,. co,. net or any of the standard TLDs you’re used to seeing. Now Unstoppable Domains is beginning with.crypto. Not a TLD you ‘d think of as being an ideal fit for your blog or company but we could see some generic TLDs being provided in the future. In the meantime, Unstoppable Domains is catering to crypto lovers. It’s an absolutely different domain system, indicating you can’t type craylor.crypto into your internet browser and load it or can you? See these crypto domains are NFT products. You have actually most likely seen this term appear all over recently. Non-fungible tokens are systems of information on a ledger, that is the blockchain and they represent a distinct digital product.

In this case, a domain name. Now I’m not declaring to comprehend all the technical specifics of this new domain name system. Unstoppable Domains has a service for this, thanks to Cloudflare including assistance for their domains.